The Next of Kin Card http://www.nextofkin.com/ is celebrating its fourteenth anniversary this year by reminding the British public that it can be a real lifesaver. Created by a UK entrepreneur, the unique card is already carried by more than three million people but, with 195,723 reported casualties on British roads in 2012 according to the latest statistics and millions more accidents and emergencies at home, the card could be the reason a friend or loved one gets a second chance at life.
When emergency services arrive at the scene of any accident, one of the first things they need to do is ascertain whether the injured party has any pre-existing medical problems. In situations where the inured party is unconscious or otherwise incapacitated, it is often the case that the only way to find out this vital information is by speaking to the patient’s next of kin. Although many people carry personal information around with them, it is often difficult for first responders, paramedics, and the police to know who to contact in the event of an emergency.
The Next of Kin card http://www.nextofkin.com/nextofkin.org_new/ solves this problem and offers complete peace of mind for the carrier and their loved ones. Designer Lee Hemington said, “I came up with the idea after my mother, Faye, was in an accident and fell into a coma. She was given only 48 hours to live by the emergency services. It took the police 5 hours to track me down and contact me, at which point I was able to give vital medical information about my mother which saved her life, but in those hours it could have been too late. Had she been carrying a Next of Kin Card, the emergency services would have known how to get hold of me immediately.”
The card has featured on national television and been supported by many celebrities including Bruce Forsyth OBE, Ronnie Corbett OBE and Joanna Lumley OBE and many more celebrities. Despite its immense popularity, the card is using its anniversary to remind young and old that fast contact with family in an emergency can be the difference between life and death.
Mr Hemington added, “With a population of over 63 million people in the UK, there is still a long way to go before everyone in the country has one. The card is suitable for all ages with the paper version offered free and the durable plastic card costing just £1. Anybody who is concerned about the safety of a loved one or relative can also order one as a gift.” there is an operator version of the service too, which has a small annual membership fee which gives the member the chance to add more medical information and next of kin contacts. Having ICE stored in your phone just doesn’t work, as most phones are pin locked making that feature useless or end up smashed in road traffic accidents.
Once the card arrives it is simply a matter of writing your chosen next of kin on the back and their contact number, It can then be popped in the wallet or purse out of mind and ready to be used in the event of an emergency.
For more information about how the Next of Kin Card can save lives visit http://www.nextofkin.com/
About Next of Kin Card
The Next of Kin Card was founded in 1998 by Lee Hemington. It is available in card for free or in plastic for £1.00. There are over 3,000,000 in circulation and they can be ordered online.
Posted by Amy Moylan